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Pa-doink

Pa-doink

Pa-doink

Pa Doink was developed to promote the alaplaya free games portal and introduce casual gamers to this new online gaming brand. We loved the idea of creating a 'meta game' that would appeal to alaplaya's target audience without infringing on their own unique style of gaming and following their Asian influence Pa Doink was born.

Pa Doink is essentially an arcade puzzler where the strategy and skill are required in equal measures to get through the increasingly challenging 20 levels. We had a lot of fun creating this game and we think it shows. Most of the team got involved in level design, and we're happy to supply their email address so you can complain about their evil conundrums in person.

The game enjoyed over 800,000 plays in the first two weeks of launch click throughs to alaplaya increased so much their sign ups shot up by an astounding 900%.