Stan James Freekick viral game
This multi-award winning game has been played by over 20 Million people to date. Our client Stan James wanted a freekick game to promote their "original" football bets during the Euro 2004 championships. We knew that there would be a shed load of freekick games coming out and set about creating something completely different.
Given that Stan James have been around a long time - we created an old skool 1920's style game with a look and feel harking back to a day where men were men and balls were heavy. The game involves a fair amount of good humoured xenophobia and a Pathe news style voiceover. The huge traffic, excellent reviews (which you can find in the case study) and various awards make us think that we might have got the execution just right.